/ˈkänˌsept/: 15 years of Concept Design
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Marketing — Concept
The year 2019 marked the 15th anniversary of my career as a designer. To celebrate it, I came up with a concept to create some personal promotional marketing pieces. The goal was to share a portion of the different concepts imagined by me over the years.
/ˈkänˌsept/ consists of a couple of swatch books featuring fifteen concepts developed between 2004 and 2019. They also include an additional page with concepts designed for NubyTech—a legendary small video game accessories company from the mid-2000s, where I took my first steps in the design industry.
In order to emphasize my logo, pages have a cutout—when lined up, they form a particular shape that resembles a letter in the “Tato” logotype. The final product exists both as a 3D model and as a meticulously crafted physical mockup. This project was completed in February 2019 after two weeks of work.
Concept design has been an important aspect of my career for over a decade. I wanted to share some of the work I am proud of in a promotional marketing way.
